Success With Ease

A concern many article marketers have is about posting the same article to multiple locations around the internet. They’ve heard of a “duplicate content penalty” that Google assesses when it finds identical content.

This concern is amplified by the increasing number of tools available to create alternate versions of your articles so the same one won’t be posted everywhere.

The Truth

The truth is, though, that you won’t be penalized for having identical articles around the web. The “duplicate content penalty” refers to duplicate content within your site. Even then, you’re unlikely to have a problem unless you’re trying to game the search spiders. Search engine penalties are reserved for sites trying to trick the search engines and very few average sites ever experience such a penalty.

Filed under: Marketing | 1 Comment »

I know the headline sounds ominous. And I’m not talking about a technique that can get you slapped by Google or labeled a spammer by AOL.

No, I’m talking about the risk of complete lack of action due to information overload. Between the constant flood of email messages with valuable information, as well as those offering to sell you the latest marketing technique you absolutely must know about, it’s enough to keep you surfing the web seeking to learn more and more for the rest of your days.

Filed under: Productivity | 1 Comment »

In the Internet Marketing world, just about everyone is creating a membership these days. Several of my professional clients are also setting up memberships to offer their information and/or products.

Maybe you want to get in on this, too? Setting up a membership can be a terrific way to create a stream of income often greater than what you’d receive from a single sale of the complete set of information.

But many are intimidated by the idea of offering a membership, fearing it’s too complicated to set up and run.

Here are three easy ways to structure a membership:

Filed under: Product Development | No Comments »

I was on a call with Jack Canfield recently where Alex Mandossian was interviewing him to promote Jack’s book, “The Success Principles: How to Get from Where You Are to Where You Want to Be.” There was a great metaphor Jack used that I wanted to share. You should know by now how much I like reflecting on ideas presented through stories!

Jack was addressing a question about the Law of Attraction. The questioner said that it worked for her in small areas, but she hadn’t achieved the results she wanted in larger areas.

Filed under: Inspiration | No Comments »

This is another story I appreciate. I hope you will, too.

A young woman went to her mother and told her about her life and how things were so hard for her. She did not know how she was going to make it and wanted to give up. She was tired of fighting and struggling. It seemed as one problem was solved, a new one arose.

Her mother took her to the kitchen. She filled three pots with water and placed each on a high fire. Soon the pots came to boil. In the first she placed carrots, in the second she placed eggs, and in the last she placed ground coffee beans. She let them sit and boil without saying a word.

Filed under: Inspiration | 1 Comment »