Setting Goals

Hunting or Farming?

December 14, 2011

  I ran across a blog post today by John Tabita  with a hunting vs. farming metaphor for attracting clients: http://www.sitepoint.com/hunting-or-farming-which-type-of-prospecting-is-best/. I sometimes find myself focusing my days on hunting activities more than farming activities since the results are quicker and so those activities can feel more urgent. Maybe you’re like me in needing to remember [...]

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Is Knowing Too Much About Marketing Bad?

August 16, 2011

OK, I know what you’re thinking. How can knowing too much about marketing be bad? Well, in my case, it’s because I know so many strategies and techniques that I have trouble focusing on any one of them long enough to be successful with it. I have a tendency to be thinking of all the [...]

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Resolutions?

January 7, 2011

Happy New Year! I confess I’ve never been a fan of New Year’s resolutions. First, if the resolution is such a good idea, why wait until January 1st to start doing it? Second, I’ve rarely heard of anyone keeping their resolution beyond February – if that long! On the other hand, the new year does [...]

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Where Did I Go?

November 2, 2010

Yes, I’ve been MIA from my blog and subscribers. What happened? Well, you can make plans (What’s the Plan?, Don’t Forget This!, Break Down Your Business Plan), but then you have to execute them. I’ve been so busy with client work over the last several months that my plan to write articles for my blog, [...]

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Break Down Your Business Plan

March 16, 2010

Having decided on my 5 streams of income – plus list building – I needed to make more detailed plans so I would know exactly what to do to achieve these goals. The first thing I did was better define what was required to achieve each of these streams. For example, one stream of income [...]

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What’s the Plan?

February 23, 2010

Well, it’s late February now. How are those New Year’s Resolutions going? I’ve never really liked making resolutions in January because we all expect to break them almost as soon as we make them. So why bother? I’m sure you received many emails at the beginning of the year, as I did, expounding on the [...]

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